Midjourney is an AI-powered image generation tool that exploded in popularity after its first model arrived in February 2022 and it opened to the public that July, with many experienced users rating Midjourney the best AI image generation tool on the market.
The system allows Midjourney users to generate photorealistic images (and now short videos) simply by providing a text prompt. The technology really is remarkable and if you haven’t tried it for yourself I highly recommend giving it a go!
In this article, I’ve found the most useful Midjourney statistics outlining users, revenue, traffic, and more, with a source and a year for every number!
Key Midjourney Statistics in 2026
I’ve curated the latest and most useful Midjourney stats using the best online resources available – scroll to read more!
The Midjourney Discord server has about 18.5 million members in 2026
- On 9 October 2026, the Midjourney Discord server had 18,542,768 members, with about 632,000 online, according to Discord’s own invite page
- That’s down from 20,481,088 members in June 2024 (screenshot above)
- The Midjourney website opened to everyone in August 2024, so Discord is no longer the only way in
TIME reported more than 20 million Midjourney users in 2025
- In its 2025 TIME100 AI profile of founder David Holz, TIME reported that Midjourney’s image and video products had amassed over 20 million users, mostly on its Discord server
Midjourney reportedly made $300 million in revenue in 2024
- TIME’s 2025 profile says Midjourney reportedly made $300 million in 2024
- In September 2023, The Information reported that Midjourney expected about $200 million in annual revenue (via The Decoder)
- According to TIME, Midjourney became profitable within a year without any investors
- Midjourney is a private company, so all of these are reported figures, not official accounts
Midjourney had about 40 employees in 2023
- The Information put Midjourney’s team at about 40 people in 2023 (via The Decoder), which works out to roughly $5 million in revenue per employee
- In July 2026, Midjourney made its first acquisition, the astrology app Co–Star, whose team is joining Midjourney to help build out its product and design organization
Midjourney ranked #46 among the most-visited AI websites in 2026
- In a16z’s sixth Top 100 Gen AI Consumer Apps report (March 2026, based on January 2026 Similarweb data), Midjourney ranked #46 on the top 50 web list
- a16z notes that Midjourney fell from the top 10 in its first edition of the list in 2023
Midjourney.com ranked #2,227 worldwide in September 2026
- Similarweb ranked midjourney.com #2,227 in the world in September 2026, down from #1,231 in May 2024, when Similarweb counted 18.8 million visits for the month
- Traffic fell 7.5% from August to September 2026
- The average visit lasted 9 minutes 13 seconds, with a bounce rate of 29%
About 65% of midjourney.com visitors are male
- In September 2026, Similarweb estimated that 64.9% of midjourney.com visitors were male and 35.1% were female
- The biggest age group visiting the site is 25 to 34 year olds
The United States sends about 20% of midjourney.com traffic
- Similarweb put the United States at 20.5% of midjourney.com traffic in September 2026
- South Korea came second with 9.3%, followed by the United Kingdom (4.4%), China (4.0%) and Brazil (4.0%)
r/midjourney has about 1.8 million members in 2026
- The official Midjourney subreddit has roughly 1.8 million members in 2026, according to community tracker The Hive Index, up from just over 1 million in February 2024 (screenshot above)
- Growth has slowed right down: The Hive Index shows about 966,000 new members in 2023 but about 165,000 in 2025
- Over on X, the official Midjourney account had 344,069 followers in June 2024, up from the 299,400 in the screenshot above
Midjourney’s Google searches peaked in April 2023
-
According to Google Trends, Midjourney’s search interest peaked in early April 2023 and slid slowly through to January 2024
-
In August 2023, Midjourney’s closest rival on Google was Adobe Firefly, with a similar search volume
Midjourney went from V1 to V8.2 in under five years
According to Midjourney’s version history and legacy features docs:
- V1: February 2022
- V2: April 2022
- V3: July 2022, when Midjourney opened to the public
- V4: November 2022
- V5: March 2023 (V5.1 in May 2023 and V5.2 in June 2023)
- V6: December 20, 2023 (V6.1 on July 30, 2024)
- V7: April 3, 2025
- First video model: June 18, 2025
- V8: alpha on March 17, 2026, then V8.1 on April 14, 2026 (the default from June 10)
- V8.2: the default since July 24, 2026
Three Hollywood studios sued Midjourney in 2025
- Disney and Universal sued Midjourney in June 2025, calling it “a bottomless pit of plagiarism” (NBC News)
- Warner Bros. Discovery followed in September 2025 over characters like Batman, Bugs Bunny and Scooby-Doo (PetaPixel)
- Midjourney denies wrongdoing and argues fair use covers its training, and none of these cases has reached a verdict yet
Wrapping Up
Well, there you have it folks, 12 important Midjourney statistics outlining Midjourney users, revenue, website traffic, and a few other important metrics.
If you’ve ever read a Midjourney review, you’ll know it established itself as the leader in AI-based image generation, and for good reason. The numbers above show the competition has caught up, though, so if you’re shopping around, check out the best Midjourney alternatives.
I’ll keep updating this page as new numbers come out, so add it to your favorites bar and check back in now and again for the latest Midjourney statistics!
That’s all from me for now.
Catch-ya!
